Tools

Good news: If your approach to digital and social media monetization was wait-and see, your wait is over! To connect and integrate your social channels to your website and your customers, there are thousands of tools, platforms, apps and services to choose from. With the right tools and best practices, digital and social media is not only here to stay, but will permanently increase your business’s ROI when employed with your strategy.

What’s in the tool kit?
Raise Your Share uses a combination of tools to solve problems or perform specific functions and highly recommends the following:

Google AdWords
Activate your website with Google Search and Display networks including Remarketing and CPC/CPM bidding

WordPress 
Paid and free websites for blogging, visibility and ecommerce

ShortStack
Social media technology to customize your Facebook page with apps, custom tabs, promotions, contests, videos, custom forms and more

WooCommerce
Ecommerce store built by WooThemes for WordPress users

WIX.com 
Website platform suitable for small business with little time for technology management

PicMonkey
Online photo editing and design

Google Analytics
Big data with answers and insights to improve your business on all devices

FreshBooks
Online invoicing, billing and accounting software

CoupSmart
Social media coupon technology to provide fan-only offers and deals to engage and grow Facebook communities

Facebook Advertising
Build, connect and engage with over 1.4 billion monthly active users…and counting

“Do not wait: the time will never be ‘just right’. Start where you stand, and work whatever tools you may have at your command and better tools will be found as you go along.”
― Napoleon Hill

 

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Jewel was broke and homeless, but she still turned down a million dollar check when she was 19 years old. Jewel was broke and millions in debt after selling 30,000,000 albums, and built back from scratch when she was 30. Jewel has switched genres, written music from folk to pop to country to even children’s…

via 10 Lessons I Learned From Jewel — Altucher Confidential

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