Tools

Good news: To connect and integrate social channels to your website and customers, there are thousands of tools, platforms, apps and services to choose from. With the right tools and best practices, digital and social media will increase your business’s ROI.

What’s in the tool kit?
Raise Your Share uses a combination of tools to perform specific functions to solve problems including the following:

Digital platforms

  • Google Ads
    Activate your website
  • WordPress 
    Paid and free websites for visibility, eCommerce, website production & management
  • Google Analytics
    Big data for insights to improve your website on all devices
  • FreshBooks
    Online invoicing, billing and accounting software
  • PicMonkey
    Online photo editing and design

Social media management

  • Meta Business Suite management for Facebook + Instagram Advertising
  • Pinterest, YouTube, Bluesky Social, LinkedIn and X channel management
  • Buffer for social media management of Facebook, X, Instagram, LinkedIn, YouTube and Bluesky Social

Newsletter production and management

  • Newsletter production, content creation, list development and analytics for platforms including MailChimp, Constant Contact, Active Campaign (customized for BlueLena) and Emma along with proprietary platforms

“Do not wait: the time will never be ‘just right’. Start where you stand, and work whatever tools you may have at your command and better tools will be found as you go along.”

Napoleon Hill