Patrice Watson Chief Strategist | CEO
Raise Your Share was founded in 2010 by Patrice Watson, an accomplished media pro recognized as a leader who builds connections, long-term relationships and business alliances, with the ability to solve complex problems with creative ideas. After a successful career as a city magazine publisher and radio and sports marketing executive, Patrice developed a real-time mindset using new media strategies and tools to help businesses monetize their digital and social assets and grow their databases while engaging and sharing with their customers.
Experience
Publishing – Experienced publisher | advertising director | marketing director
Social and Digital Media – Website strategy and project management | WordPress and WIX platform website design build | Google Adwords search, display and remarketing campaigns | Shortstack management | Facebook advertising | social media management and strategy
Events – Business and sponsorship development | community relations | revenue-sharing partnerships | program ideation | establishing and managing budgets | marketing
Project management – Collaboration with a community of vendors including designers | printers | website developers | app technology developers | writers | photographers
Email – Writing and editing | Constant Contact and Mail Chimp | strategy and integration with digital and social channels
Radio – Proven general sales manager | national sales manager | seasoned account manager | sports marketing
Direct Mail – Audience development programs for radio and television stations | audience circulation development for publishing
Specialities
- Social and digital media ROI, strategy and management
- Publishing
- Business development
- Collaborative partnerships
- Revenue-generating events
- Branding and identity ideation
See my profile on LinkedIn for more details:
http://www.linkedin.com/in/patricewatson10
