About

Patrice Watson Chief Strategist | CEO

IMG_0872Raise Your Share was founded in 2010 by Patrice Watson, an accomplished media pro recognized as a leader who builds connections, long-term relationships and business alliances, with the ability to solve complex problems with creative ideas. After a successful career as a city magazine publisher and radio and sports marketing executive, Patrice developed a real-time mindset using new media strategies and tools to help businesses monetize their digital and social assets and grow their databases while engaging and sharing with their customers.

Experience

Publishing – Experienced publisher | advertising director | marketing director

Social and Digital Media – Website strategy and project management | WordPress and WIX platform website design build | Google Adwords search, display and remarketing campaigns | Shortstack management | Facebook advertising | social media management and strategy

Events – Business and sponsorship development | community relations | revenue-sharing partnerships | program ideation | establishing and managing budgets | marketing

Project management – Collaboration with a community of vendors including designers | printers | website developers | app technology developers | writers | photographers

Email – Writing and editing | Constant Contact and Mail Chimp | strategy and integration with digital and social channels

Radio – Proven general sales manager | national sales manager | seasoned account manager | sports marketing

Direct Mail – Audience development programs for radio and television stations | audience circulation development for publishing

Specialities

  • Social and digital media ROI, strategy and management
  • Publishing
  • Business development
  • Collaborative partnerships
  • Revenue-generating events
  • Branding and identity ideation

See my profile on LinkedIn for more details:
http://www.linkedin.com/in/patricewatson10

Recent Posts

ProPublica Shares Design Thinking behind new Mobile Apps

by David Sleight This story was co-published with Source. A few weeks ago, ProPublica rolled out new versions of our app for iOS and Android. (If you haven’t tried them yet, stop reading this and go download them immediately!) Rebuilt and redesigned from scratch, they’re the result of a fundamental rethink that kicked off late…

via How We Built the New ProPublica Mobile Apps — ProPublica: Articles and Investigations

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